About

what´s wrong with the zoo is an independent daily blog-update with a distinct focus on Europe´s contemporary fashion scene and market. Sifting the unpredictable, the distinctive, the authentic and the unscheduled, what´s wrong with the zoo covers both a unique blend of style in it´s rich plurality and fashion in its multiple expressions.

With an ardent eye on ideas, projects, products, stores and people in the intersection of European fashion and arts, 3wtz explores the mishmash that defines style today, the connections between fashion and other disciplines and the work of deliciously thoughtful designers and artists.

what´s wrong with the zoo was created in response to the lack of an independent, credible and engaging forum about European fashion in it´s diverse disciplines and is dedicated to the acknowledgment for remarkable and unique ideas, products, artists and designers.

In topically focusing on European fashion, offering relevant and free information and ideas, as well as engaging in relevant debate 3wtz is an authentic and dependable reference point for a global readership of fashion musers, attentive retailers, on- and offline editors and publishers.

what´s wrong with the zoo is a published both in English and in German. The topical spectrum aims to provide a wealth of quality resources to get a diversified glimpse of what´s in the now, of respectful insights of artists and designers work and attitudes and of reviews and reports of remarkable showed and seen pieces and projects.

Thanks for coming around. Please take time to navigate around the site, feel free to comment and to letting me know about your thoughts and opinions.

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