From bobble to knit-tube - Anuschka Hoevener goes for sculptural volume
7. July 2008 Designers & Labels, Knitwear
From bobble to knit-tube -Anuschka Hoevener´s AW08/09 collection becomes more voluminous and sculptural without losing the genteel understatement…(read on)
Berlin-based fashion designer Anuschka Hoevener is well-known for her formal collections that shun the eccentric. Instead of shouting out loud, Hoeveners clothing is designed to outlast short-dated fashion trends.
Calculating an accurate interplay of classic colors, geometrical forms, ingenious cuttings, Hoevener´s fashion is rather formal and strong in detail than wild-patterned in-your-face.
Hoevener herself describes her work as a process that constantly advances while working with abstract themes such as compacting, overlay and accumulation. And so, for her autumn/winter collection Hoevener again experimented with narrow silhouettes and precise drapery and - that´s new - allowed the famous knit-bobbles to transform into knit-tubes that are draped around the neck, the back and the breast of the wearer.
With a new sculptural volume Hoevener proves, how elegant ornamental bubbles can transform into warming tubes and gives her plain dresses an extra avant-garde kick.
I read about Hoevener´s development process to knit “the perfect bubble” - so, it´s obvious that I am more than curious how soft or hard the knitted tubes are. Next week I am in Berlin - and it´s for sure, that I´ll visit Anuschka Hoevener in her showroom to touch and feel her collection.
Photos via Anuschka Hoevener. Others about Anuschka Hoevener: The Coveted, Style High Club.
When Coco Chanel opened her first shop in 1913 in Paris, no one would have been thought that this woman would become one of the most influential designers of the 20th century, a role model for the industrially expanding world and a precursor for female independence.... 
Don´t worry, What´s Wrong With The Zoo isn´t going porn - instead, I have a look towards south. To Munich, Germany. In the midst of the Glockenbachviertel, the AMEN Store doesn´t only hawk unique mirroring but also cares about the good style. (read on) 
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