Scherer González - Couture from Berlin
13. June 2008 Campaigns & Ads, Designers & Labels, Recommended Reader Sites
At first sight, Berlin and couture match like Paris and curry sausage.
On closer examination, you, my dearest reader might notice that this thought is oafish one-dimensional - and unfair - and boring - and…whatever!
Like Paris isn´t only standing for the Grand Defilees and renowned fashion houses,
Berlin doesn´t only stand for edgy fashion and electronic music culture.
It´s time to look closely and envisage those that doesn´t “fit” at first sight, those who set themselves apart from the common fashion language of the town, who dare to do something different and those, who tie in with the times, when Berlin wasn´t only standing for “poor but sexy” but for glamour, style and extravagance.
It´s time for Scherer González.
A young label that courageously does the high fashion in Berlin, a label that connects couture with prêt-a-porter and a label that is currently attracting more attention abroad than back home in Germany.
Why seek far afield when the good could not be any closer by?
Constanze G. González and Paul Scherer met while studying fashion design at Berlin´s Lette Verein.
In 2004 the young designer duo founded their own fashion label and since them, Gonzales and Scherer recreate repeatedly award-winning feminine-vanguard creations that conjoin extremes in a gentle and harmonic way.
Cyberspace-aesthetics meets rococo-charme, fabulous robes strike bondage-elements, organic flowing fabrics meet cuts that master curves.
Besides the big robes it´s the complex corsages that emerge as collection highlights.
With a strong waistline, the shaping corsages punctuate a feminine way of moving and wearing.
In being voluminous and feathery at the same time and in combination with frail fabrics and soft flowing panels the corsages create THE tension and strength that a great collection inheres.
But it´s not only the cuts and shapes, the collection pieces and their interplay that pushes Scherer González in the front row of young couturiers.
It´s also the materials and their unconventional treatment that turns heads. Luxurious materials such as duchesse-silk, cashmere, ostrich feathers, kid and snake leather as well as lamb nappa achieve an unconventional look and extraordinary optics in being arranged individually with special coloring and washing. The high-class finishing is given through impressive and extraordinary details and it´s pretty obvious that Scherer González is more than ready to conquer the world´s catwalks.
Related posts: The high art of fashion, Miyake Paper Works.
Others about Scherer González: The Coveted, Obsessed with Shoes.
Photos via Scherer González
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[...] their show at Mercedes Benz Fashion Week, design duo Scherer González met all needs and expectations of the fashion crowds expectations to a couture label. The unique [...]