United by Stripes
18. June 2008 Art & Fashion, DIY & Customizing, Designers & Labels
The work and publications of Amsterdam based artist, designer and theorist Maaike Gottschal center directions for use and improper use of clothing. (read on)
Since 2006, United by Stripes is an ongoing art-, research and exhibition-project that studies the meaning and usage of stripes in clothing in order to use this as the basis for developing new stories, ideas and uses for clothing collections.
It´s not only the big designers, Maaike Gottschal examines, it´s also - for example - the representative function of football jersey and the various design elements and stories connected to the shirts.
For me, an interesting project to show to you - especially now, when the European soccer championship is taking place. While watching the game Germany-Austria, I really wondered, how every country selects its own typography - are there special tricot designers? It the typo chosen by accident or do they develop an extra soccer tricot typo that is easy to scale, great to recognize and fits to the eye and the camera lenses. No clue…I should ask Maaike Gottschal.
Related posts:Bundesliga goes color, Schalala, Lucy and Bart, Stick to your glasses.
Others about Maaike Gottschal: Mediamatic, Kopftuch für den Herrn.
Photos via Maaike Gottschal/THISISNOTPARIS
When Coco Chanel opened her first shop in 1913 in Paris, no one would have been thought that this woman would become one of the most influential designers of the 20th century, a role model for the industrially expanding world and a precursor for female independence.... 
Don´t worry, What´s Wrong With The Zoo isn´t going porn - instead, I have a look towards south. To Munich, Germany. In the midst of the Glockenbachviertel, the AMEN Store doesn´t only hawk unique mirroring but also cares about the good style. (read on) 
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